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PROCESS

Brewing a 3Ps “Perfect Production Potion” begins with the finest ingredients:
A Dash of Fresh Inspiration, 30 Grams of Ideation & a Cauldron for Testing. Last but Not Least, More Cauldrons… We Can Never Have Enough of That!

PROCESS - Aura Media Production

I. DISCOVERY & IDEATION

To Discover is to Explore, That’s the Aura Way. Let’s Think Outside The Box. By Transforming Inspiration Data from Useless to Usable, Generating Vibrant Ideas, & Prioritizing Scalable Ideas that Grows with Time.

II. PRE-PRODUCTION

Prep The Shoot, Perfect The Recipe. We at AURA, make sure that all elements of video production such as the script, casting, location scouting, equipment and crew, and the shots list happen during pre-production. Pre-pro is the planning stage. It’s where we get all of the ducks in a row so the rest of the production process will flow smoothly.

III. PRODUCTION

Stock on Staff & Execute the Recipe. Since Production is the actual filming of the video, AURA bring their crew, equipment, talent (actors) and all necessary props out to the location and capture all the footage necessary. If you’re adding elements such as motion graphics, animation or voice-overs in your video, the material will be produced in the production stage.

IV. POST-PRODUCTION

Finally, A Pinch of Seasoning. A Masterpiece. We at AURA also address the coloring that happens in "post" or the audio mixing. For us, "post" is where all the footage is constructed and the final touches, the elements that really make the video pop, are added to the final product.

Got an Idea? Let's Talk

Does your brand vibe enough? Do you find that what you’re trying to say isn’t resonating?
Pay us a visit over some herbal tea or coffee; our finest and best tribesmen will take care of all your concerns and worries. Let’s embark on a journey of discovery together!